MRS Digital Blog

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  • Rude Health: Social Suicide or Full Fat Marketing?

    Social media suicide. People are fascinated when a big brand ‘misses the mark’ with a campaign online. Rightly so too – if it’s a brand you advocate yourself, you’re within your rights to be upset or offended by messaging that goes against your beliefs or values. However, the attention goes much further than the offending […]

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  • 6 Lessons We Learned From Black Friday 2016

    To prepare for Black Friday 2017, here are some of the lessons we learned for our ecommerce clients  from last year. Black Friday is now the biggest shopping period of the year. This November, we’re predicted to spend £7 billion over Black Friday. That’s the kind of action no ecommerce business can afford to miss. Forget your […]

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  • Get Your Mailing List Compliant In 2018 With A Re-Permission Campaign

    Worried that you’ll have to scrap your email lists with GDPR? Add a re-permission element to your next email campaign! If you haven’t heard about how GDPR will impact marketing, here are the basics… 75% of UK marketing data could be made obsolete by GDPR From the 25th May 2018, the following rules apply to […]

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  • 5 Easy Ways To Make B2B Content More Shareable

    Not Everybody Bakes for a Living! Let’s get straight to the point. You work in a niche B2B industry. You’re looking to increase your engagement and the number of backlinks to your website’s content. You’re frustrated, it seems easy for those in the B2C arena – you see examples churning out a few glossy, mouth-watering […]

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  • Google Fined £2.1bn Over Market-Warping Shopping Practices [UPDATED]

    Google has just been fined a record €2.9bn ($2.7bn; £2.1bn) by the European Commission after it ruled Google had abused its power by promoting its own shopping comparison widget at the top of search results. Update 18/09/2017 Google has offered to display rival shopping comparison sites via an auction in order to comply with an […]

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  • Brighton SEO September 2017 Roundup – Slides Included

    The second Brighton SEO of 2017 is back for September! It presents another chance for delegates to come together to listen to leading industry experts, with topics covering content marketing, paid search, ecommerce, email marketing, analytics, ranking factors and much more. Check Out Our Previous Brighton SEO Roundups Brighton SEO Roundup April 2016 Brighton SEO […]

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  • What Does GDPR Mean For Email Marketing in 2018?

    The new General Data Protection Regulation (GDPR) is the most impactful change to EU privacy law to hit in the last twenty years. Its broad compliance requirements will demand a lot from businesses across all markets. If you handle your customers’ personal data, GDPR affects you. No matter where personal data is sent, processed or […]

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  • “Do I Really Need An SSL?” Yes. Yes You Do.

    Lots of people in the web industry are talking about the need for SSLs for HTTP web pages with forms on them. This extra layer of security started out as a “belt and braces” option for websites wishing to display an added element of trust to their customers. But now, Google is leading the charge […]

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  • Are You Using These 8 New Google My Business Features?

    Google have been rolling out some further features to Google My Business listings recently, meaning there’s more information available to display than ever. So, if you haven’t already, make sure you’re making use of some of these awesome features! Google Posts You may have heard about the recent launch of Google Posts, these posts sit […]

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